Recently I’ve got invited to 00.thestore, the sustainability-focused pop-up store located at 9 Rathbone Place – just nearby Oxford Street, London. It is open from the 7th of April to the 10th of May 2023. It was amazing to discover new brands that are conscious about their way of selling and producing products.
As a fashion blogger in London with a passion for sustainability, I’m excited to share the news about Edition 3 of the sustainable pop-up loading celebrating Earth Month. This Earth Month, presents an incredible curation of over 50 planet-conscious fashion, beauty, and wellness brands. All these brands are coming together to make a positive impact on our planet. It’s a great way to see some of the online brands in a traditional shopping setting.

Visit the Pop-up Store this April (until 10th of May 2023)
After the other two successful editions, 00.thestore has returned for spring with a fresh selection of brands. You can shop planet-conscious brands such as Mirror.Water, Dala, Daige, Yogi Bare, HANX, Neat Clean, Suri, Boody, Carbon Theory, and Frisbee Ceramics.

So, there’s a wide range of brands participating in this pop-up and it’s such a nice idea overall. I’m sure shoppers will find many options and an interesting and diverse selection of planet-conscious products. The products are ranging from beauty and fashion to home and lifestyle.
It’s a great opportunity to support sustainable brands, explore innovative products, and make conscious choices for a more sustainable future.
About 00.the store Edition 3
Located at Rathbone Place, near Oxford Street, the pop-up offers a diverse selection of “industry-leading, innovative, and established brands”. Think about beauty, wellness, fashion, accessories, home, and lifestyle.
With sustainability at the forefront, 00.thestore “Edition 3” brings an array of thoughtfully curated brands that prioritize ethical practices, eco-friendly materials, and conscious production methods.

This event is a must-visit for anyone who cares about the environment. If you want to make sustainable choices in fashion and lifestyle, 00.thestore is a must. From cool stylish and eco-conscious clothing to eco-friendly beauty and wellness products, you’ll find it all.
The beauty section at 00.the store
Beauty and wellness brands are also present at 00.thestore.
So, brands that use natural, organic, and cruelty-free ingredients are featured in this edition. It would be perfect for those who value clean and sustainable beauty.

Therefore, in the beauty and wellness category, expect to find Albiva, Bao Skincare, Carbon Theory, Dead Sea Dream, Mirror.Water, Scintilla, Yendy, Dibia, and more, showcasing their planet-conscious products and sustainable practices.
Fashion and Home at 00.the store
For fashion and accessories, the pop-up will feature brands like Blue Nude, Charlotte Dunn, DAIGE, Lorna Earth, Lydia Bolton, Sulke Clothing, Yogi Bare, Frida & Florence, Kyodai, and others, offering stylish and sustainable clothing and accessories.

More than that, the home and lifestyle section includes Wablu, Neat Clean, House of Elie, Brûler, and other brands, offering eco-friendly and sustainable options for your home and lifestyle needs.

As a fashion blogger, I’m thrilled to see initiatives like “Edition 3” that promote planet-conscious brands and encourage sustainable consumption. It’s a reminder that we can make a difference through our fashion and lifestyle choices. For sure, every small step counts towards a more sustainable future for our planet.
So, mark your calendars for 00.thestore Edition 3 and support planet-conscious fashion, beauty, and wellness brands this Earth Month. Let’s come together to celebrate sustainability and make a positive impact on our planet, one mindful purchase at a time!
Don’t miss out on this exciting pop-up event!